Commuter Choice Primer
An Employee's Guide to Implementing Effective Commuter Choice Programs
Foreword, Acknowledgments, Disclaimer
Section 1 Introduction and Purpose
Section 2 How and When to Use This Guide
Section 3 Conceptual Framework for Commuter Choice
Section 4 Commuter Choices—Mode
Section 5 Commuter Choices—Time
Section 6 Commuter Choices—Location
Section 7 Commuter Choices—Route
Section 8 Summary of Choices—What Works?
Section 9 Steps for Selecting and Implementing Choices
Long Description for Figure 1. Commuter Choice Conceptual Framework Diagram
The Commuter Choice Conceptual Framework Diagram is a graphical representation of the choices, options, strategies and factors that go into making a commuter choice. The key components of the Commuter Choice Conceptual Framework Diagram are the three supporting programs: Enabling Information Marketing and Education, Enabling Financial Mechanisms, and Enabling Technologies; the Situations or Enabling Motivators; and the four commuter choice categories: Mode, Time, Location, and Route.
